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Celebrating Ten (10) Years of Preserving and Promoting Chinese Wedding Heritage at LIANG YUAN (良缘)

Updated: May 31, 2023

In the 70s, Madam Wong worked as a seamstress at the only wedding boutique in Kuala Lumpur, Malaysia. The boutique had everything a couple would need for their wedding, from wedding gowns to decorations. However, there were only 1-2 pieces of Qun Gua (裙褂) in their collection. Renting a Qun Gua (裙褂) could cost up to 1-2 months' salary for an ordinary worker, which was considered quite lavish. Despite not being able to afford a Qun Gua (裙褂) for her own wedding, Madam Wong's passion for this heritage artwork never faded.


Madam Wong's love for Qun Gua (裙褂) started when she was young. She saw brides wearing Qun Gua (裙褂) and felt that it embodied traditional culture, art, and aesthetic. In 2006, she bought her first piece of Qun Gua (裙褂), an antique piece of Zhong Wu Fu (中五福) from Hong Kong. Since then, she bought Qun Gua (裙褂) as her personal collection and learned along the way, starting from its history, researching and studying the meaning of each motif, the composition, types, and quality of embroidery.


In 2011, Madam Wong started her own business at home with only twenty (20) sets of Qun Gua (裙褂) in hand. Her aspiration was to introduce, protect, and preserve this beautiful intangible cultural heritage in Malaysia. Later, she moved to a small-scale store at Sunway Giza Mall and named it LIANG YUAN (良缘), which means "opportune connection." The name LIANG YUAN (良缘) perfectly encapsulates the Company's mission to connect couples with the beauty and tradition of Chinese weddings.


Madam Wong discussing the interior renovation of Sunway Giza store with contractor.
Madam Wong discussing the interior renovation of Sunway Giza store with contractor.
Installation of LIANG YUAN (良缘) signboard at Sunway Giza store.
Installation of LIANG YUAN (良缘) signboard at Sunway Giza store.

In the first few years of business, it was quite a challenge. Traditional Chinese weddings were not widely accepted in the local market at the time. Couples rarely chose to wear traditional Qun Gua (裙褂) on their big day. Many young couples felt that it was old-fashioned or had misconceptions about this heritage. However, this did not demotivate Madam Wong. She continued to work round the clock to curate high-quality products and services in building her collection. She personally met with craftsmen to select and study the details of each costume, appreciating the artistry and handmade nature of the Qun Gua (裙褂). She also believed in continuation, spending time to share knowledge and educate each and every client about this art heritage, from its history to the selection process.


Installation of LIANG YUAN (良缘) signboard at Sunway Giza store.
Madam Wong explaining traditional Chinese wedding customs with a group of Chinese heritage researcher.
LIANG YUAN (良缘) official opening double storey store located at Jalan Kuching, Kuala Lumpur in year 2017.
LIANG YUAN (良缘) official opening double storey store located at Jalan Kuching, Kuala Lumpur in year 2017.

In 2021, LIANG YUAN (良缘) celebrates its tenth anniversary, and we are thrilled to look back over the past decade and see how far we've come. The Company's success is a result of the combined efforts of every individual who has contributed to it, from the dedicated staff to the loyal customers and business partners.


Starting as a small-scale store with only twenty (20) sets of Qun Gua (裙褂), LIANG YUAN (良缘) has grown to become the largest Chinese wedding store in Malaysia and one of the most authentic Chinese wedding specialists. Today, we have a double-story store at Jalan Kuching, Kuala Lumpur, with hundreds of costumes and a wide range of customary products. We have expanded our reach, both in terms of physical locations and online presence, and we have continued to educate and share knowledge about this beautiful intangible cultural heritage.


As we look back on the past ten (10) years, we are filled with gratitude for everyone who has been a part of our journey. We are proud of the work we have done to preserve and promote the beauty and tradition of Chinese weddings in Malaysia, and we are excited to continue this mission in the years to come. We are committed to providing excellent service and authentic Chinese wedding products to our clients, and we will continue to educate and share knowledge about this beautiful intangible cultural heritage.




As we celebrate this milestone, we want to express our heartfelt gratitude to all of our customers, staff, and business partners who have supported us along the way. We couldn't have done it without you, and we look forward to continuing to work together to bring the beauty and tradition of Chinese weddings to more couples in Malaysia and beyond.

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